Rocky Mountain Bicycles Paint & Graphics

I remember hearing the sales team talk about how a bike was really selling well and it was obviously because of the spec, price point, and hard work of the sales team. I also remember them complaining that if a bike wasn’t selling well it was obviously due to the colour. Interesting. Undeterred, every year, efforts are made to develop a product line with compelling graphics and colours intended to appeal to a broad target audience. Pretty sure some of the bikes sold well because they looked great. You decide.